SEMA Virtual Education

Wheel Knowledge 101: Measurements

Recorded On: 12/16/2020

Are you prepared when a customer asks for recommendations about the wheels to put on their cars or trucks? Does the data configuration or fitment get confusing? Understanding the fundamentals of wheel construction and its relevancy to fitment and application is essential for sales staff in the wheel industry. From the retail counter person, to eTailer's and wholesale customer service staff, having a good understanding of wheel construction and nomenclature will empower front line staff to assist customers and answer questions confidently.

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Wheel Knowledge 101: Measurements
Are you prepared when a customer asks for recommendations about the wheels to put on their cars or trucks? Does the data configuration or fitment get confusing? Understanding the fundamentals of wheel construction and its relevancy to fitment and application is essential for sales staff in the wheel industry. From the retail counter person, to eTailer's and wholesale customer service staff, having a good understanding of wheel construction and nomenclature will empower front line staff to assist customers and answer questions confidently.