SEMA Virtual Education

What Does A Male Ally Look Like?

Recorded On: 06/27/2023

Women have been breaking barriers and making significant strides in the traditionally male-dominated automotive aftermarket industry; however, achieving true equality and inclusivity in the field still requires collective effort from both men and women.

During the first session of the SEMA Businesswomen’s Network (SBN) Male Ally Webinar Series, men and women in the automotive aftermarket will learn what a male ally is, why it’s important, how it’s accomplished and key characteristics that could be helpful when encountering a situation that requires a male ally.

Wade Kawasaki, partner at Legendary Companies; Frank Vasquez, of KW Suspensions; Tara Thompson, of Dixie 4 Wheel Drive; and Rachel Speir, of RS Marqueting will share their experiences with male allyship, resources to help raise male allyship awareness and facilitation and ways to empower more people to be allies for females in the industry. 

Wade Kawasaki

Tara Tompson

Frank Vasquez

Rachel Speir

Head of Brand Marketing

Scott Lewis Associates

Senior leader whose visible passion, advocacy, adaptability, strategic mindset, decisiveness, clear articulation, and reliability inspires followership and resourceful execution of ventures through strategic business process and policies, brand building, data-driven and goal-oriented campaigns, beneficial partnerships and evolving digital technologies. Skilled in building scalable ecosystems, my successes aligning cross-functional relationships for operational performance, customer centricity and bottom-line efficiency results in healthy employee engagement, brand awareness, customer conversion, loyalty and profits.


What Does A Male Ally Look Like?
06/27/2023 at 12:00 PM (PDT)  |  Recorded On: 06/27/2023  |  60 minutes
06/27/2023 at 12:00 PM (PDT)  |  Recorded On: 06/27/2023  |  60 minutes Register to access the on-demand recording, If you’ve already registered, LOGIN and click “VIEW ARCHIVED RECORDING” to watch.