Face it, your company has invested or will be investing considerable time, money and effort in R&D, engineering, sales, marketing, customer service and technical support. Learn how to protect your investment in the marketplace with an effective pricing policy and how to avoid the worst pricing-policy mistakes.

**If you're having any issues logging in or accessing the recording, please contact SEMA Education at semaeducation@sema.org or 909-610-2030.**